Businesses constantly search for reliable business services that help them grow revenue, improve operations, and reduce risk. From marketing and sales to software development, automation, finance, and operations, there are hundreds of services businesses pay for every month. Understanding which B2B services are in demand allows consultants, agencies, and service providers to position themselves as essential partners instead of optional vendors. This guide outlines the most common services to offer businesses, focusing on solutions that solve real problems and deliver measurable results.
Knowing how to price business services is just as important as knowing what to offer. Businesses expect clear, outcome-based pricing for professional services, whether it’s consulting, recurring retainers, or project-based work. Clear consulting services pricing builds trust, shortens sales cycles, and attracts higher-quality clients. By aligning pricing with value delivered, service providers can create sustainable revenue models that scale beyond hourly billing and one-off projects.
This resource serves as a practical reference for entrepreneurs, agencies, and consultants looking for proven business service ideas. It covers common agency services lists, realistic pricing expectations, and service categories that small and mid-sized companies actively purchase. Whether you focus on small business services, enterprise consulting, or specialized B2B solutions, offering the right services at the right price creates long-term client relationships and predictable income.
Marketing, Web, Growth
- Website design — $1,500–$8,000 (one-time)
- Website redesign — $2,000–$12,000 (one-time)
- Website maintenance — $99–$399/mo
- Landing page creation — $500–$2,500/page
- Conversion rate optimization — $1,000–$5,000/mo
- UX/UI audits — $750–$3,500
- SEO audits — $750–$3,000
- Ongoing SEO — $750–$3,500/mo
- Local SEO — $300–$1,200/mo
- Google Business Profile mgmt — $150–$500/mo
- Paid ads management — $500–$3,000/mo + % spend
- Ad creative production — $300–$2,000/campaign
- Funnel building — $1,500–$7,500
- Email marketing setup — $500–$2,500
- Email campaign mgmt — $300–$1,500/mo
- CRM setup — $1,000–$5,000
- CRM cleanup — $500–$3,000
- Marketing automation — $1,500–$6,000
- Lead generation — $500–$3,000/mo
- Lead qualification/scoring — $750–$2,500
Sales, Ops, AI, Software
- Sales funnel optimization — $1,000–$4,000
- Sales process consulting — $2,000–$10,000
- Cold outreach campaigns — $500–$2,500/mo
- Appointment setting — $1,000–$4,000/mo
- Customer onboarding systems — $1,000–$5,000
- Customer retention strategy — $1,500–$6,000
- Customer success mgmt — $1,000–$5,000/mo
- Customer support outsourcing — $800–$4,000/mo
- Chatbot setup — $500–$3,000
- AI assistant deployment — $1,500–$10,000
- Internal tools dev — $3,000–$25,000
- Custom software dev — $5,000–$50,000+
- No-code app builds — $1,000–$8,000
- API integrations — $1,000–$6,000
- Workflow automation — $750–$5,000
- Dashboards/reporting — $1,000–$4,000
- Data cleanup — $500–$3,000
- Business intelligence setup — $3,000–$15,000
- Market research — $1,500–$10,000
- Competitive analysis — $1,000–$5,000
Finance, Ops, HR
- Pricing strategy — $1,500–$7,500
- Revenue modeling — $1,000–$5,000
- Financial forecasting — $1,500–$6,000
- Bookkeeping — $250–$1,000/mo
- Payroll mgmt — $100–$500/mo
- Tax prep (coordination) — $500–$3,000
- Cost reduction analysis — $1,500–$7,500
- Vendor negotiation — $1,000–$5,000
- Procurement optimization — $1,500–$6,000
- Inventory systems — $1,000–$5,000
- Supply chain consulting — $3,000–$20,000
- Logistics coordination — $1,000–$4,000/mo
- Ops documentation — $1,000–$5,000
- SOP creation — $100–$300 per SOP
- Hiring process setup — $1,000–$4,000
- Recruiting/screening — $2,000–$8,000 or % hire
- Interview design — $750–$2,500
- Employee onboarding systems — $1,000–$4,000
- HR compliance setup — $1,500–$5,000
- Performance mgmt systems — $1,000–$4,000
IT, Security, Product
- Training program creation — $1,500–$7,500
- Corporate training — $1,000–$5,000/session
- Compliance audits — $2,000–$10,000
- Security audits — $1,500–$8,000
- Cybersecurity setup — $1,000–$6,000
- IT support — $75–$150/hr or $500–$2,000/mo
- Cloud infrastructure setup — $1,500–$10,000
- Cloud cost optimization — $1,000–$5,000
- Backup & disaster recovery — $750–$4,000
- Data migration — $1,000–$10,000
- App performance optimization — $1,000–$6,000
- QA testing — $500–$3,000
- Product roadmap planning — $1,500–$7,500
- Product mgmt consulting — $2,000–$10,000
- Go-to-market strategy — $2,000–$12,000
Brand, Content, Media
- Brand positioning — $1,500–$6,000
- Brand identity design — $1,500–$8,000
- Content strategy — $750–$4,000
- Copywriting — $100–$500/page
- Blog/article production — $150–$500/article
- Video production — $500–$5,000/video
- Social media mgmt — $500–$3,000/mo
- Reputation mgmt — $300–$1,500/mo
- Review generation systems — $300–$1,000 setup
- Influencer outreach — $500–$3,000/mo
- Partnership development — $1,000–$5,000/mo
- Affiliate program setup — $1,000–$5,000
- Event planning — $2,000–$15,000
- Webinar production — $500–$3,000
- Course creation — $2,000–$15,000
Systems, Exec, Monetization
- Knowledge base creation — $750–$4,000
- Documentation writing — $75–$150/hr
- Legal ops coordination — $500–$2,500
- Contract lifecycle mgmt — $750–$3,000
- Subscription system setup — $1,000–$5,000
- Billing optimization — $750–$3,000
- Analytics implementation — $750–$4,000
- KPI / OKR setup — $750–$3,000
- Executive dashboards — $1,000–$5,000
- Fractional COO / CTO / CMO — $2,500–$12,000/mo